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Project Citation: 

Scharf, Kimberley, Smith, Sarah, and Ottoni-Wilhelm, Mark. Data and Code for: Lift and Shift: The Effect of Fundraising Interventions in Charity Space and Time. Nashville, TN: American Economic Association [publisher], 2022. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2022-08-19. https://doi.org/10.3886/E149945V1

Project Description

Summary:  View help for Summary Fundraising interventions may lift donations and/or shift their composition and timing. Using data rich in both the charity space and time dimensions we find that major fundraising appeals lift donations to the appeal charity, and that this increase is not offset by lower donations later in time. Strikingly, major appeals also forward-shift donations to other (non-appeal) charities that are offset by lower donations later. To understand these response patterns we introduce a two-period, two charity “lift-shift” model. The model indicates that the observed response patterns are possible only if warm glow is substitutable, both intertemporally and between charities.

Scope of Project

JEL Classification:  View help for JEL Classification
      D12 Consumer Economics: Empirical Analysis
      D64 Altruism; Philanthropy; Intergenerational Transfers
      H41 Public Goods


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